Mayfair Hotel

The view of premium brands has changed. Provenance, history and experiences are the discriminating factors. Exceptional service and comfort are expected. We helped develop The brand proposition, positioning and communications which helped establish The May Fair Hotel as an iconic London 5 star experience.

Where great things happen

We created a unique May Fair brand feel, which is evident across all key communication channels from the website to advertising, direct marketing and collateral. Social media capitalised on the fact that The May Fair is the official hotel partner of London Fashion Week and The BFI London Film Festival.

Creating experiences

The May Fair is a true urban resort and SOUK created and supported all the key sub brands including the renowned restaurant, Quince, The Spa, Cigar Room and headline grabbing May Fair Bar.

  • Type Press Advertising